Site rebuild in progress

A new era of Paid Search management is being built from the ground up.

The new derekvaal.com is being rebuilt from the ground up with a full client portal, private workspaces, and a suite of tools purpose-built for ecommerce PPC. Here is a first look at what is coming.

Get in Touch
Client LoginPortal launching soon
A sneak peek

Three new tools built for ecommerce PPC clients.

Cardinal logo

Private client reporting workspace

Cardinal

Live Looker Studio reporting, KPI snapshots, source health, shared files, and reviewed next steps — all in one invite-only workspace.

Guardian logo

Spend monitoring and anomaly detection

Guardian

Daily spend vs. plan tracking, monthly budget pacing, feed coverage, and severity-flagged alerts before issues compound.

Index logo

Keyword gap analysis and campaign structure

Index

Surfaces keyword gaps, ad group structure recommendations, and campaign architecture opportunities from your real account data.

More agents in development

The platform is being built in stages. More coming soon.

Flow — Ad copy generationPulse — Account change tracking
In the meantime

PPC management is still active and taking on new clients.

The rebuild does not stop the work. If you are looking for ecommerce Google Ads management, reach out and I will tell you quickly if it looks like a fit.