Profitable Google Ads for ecommerce brands.
Specialist management for Shopping, PMax, and Search — backed by software that watches your account daily.

Google Ads services for ecommerce brands.
Guardian watches your account between calls.
Budget pacing, spend anomalies, and feed health — checked daily, flagged early.

A practical path from diagnosis to profitable scale.
1. Diagnose
Audit the account, tracking, and feed.
2. Optimize
Rebuild structure, keywords, and bidding.
3. Scale
Grow what's proven profitable.
The Google Ads issues I help ecommerce teams untangle.
Brand and non-brand demand are blended
Separate campaign roles so reported efficiency reflects what is actually creating new demand.
Feed issues are limiting eligible inventory
Prioritize disapprovals, coverage gaps, and product data before changing bids or budgets.
“Derek is a PPC ninja … always looking to test different methods to increase ROI.”Lauri Makikalli — Marketing Director, Delwest Management
What makes you different from an agency?
You work directly with the person doing the work. No bundles, no junior handoffs.
Do you only work with Shopify brands?
No — any ecommerce brand with a real catalog and meaningful Google Ads spend.
How fast can I see results?
Some wins land in weeks. Durable gains come from cleaner structure, tracking, and feed quality.
What are your fees?
Fees scale with spend and complexity. A short strategy call gets you a clear quote — no commitment.