Derek VaalEcommerce PPC Consultant
Cardinal

Your reports, account health, and next steps together.

Cardinal is the private client portal included with my ecommerce PPC management. It gives you one place to check the work without digging through email threads.

Secure client workspace
Cardinal overview with performance KPIs and account status
Account healthIssues surfaced earlyReviewed next stepsClear decisions, not noise
Included with management

What clients can check inside Cardinal.

I set it up and keep it current. You simply use it when you need an update.

Reporting

Find the latest numbers quickly

Open your main report, check key results, and see when the data was last refreshed.

Account health

Know when something needs attention

Check budget pacing, unusual spend, and Merchant Center feed health between calls.

Next steps

See what I recommend and why

Every published next step is reviewed by me and tied to a practical action.

Guardian monitoring screen with budget pacing, feed coverage, and active alerts
Guardian monitoring

Know what changed before it becomes a monthly-report surprise.

Guardian keeps routine checks visible between calls while every recommendation still receives human review.

  • Budget pacing and unusual-spend checks
  • Merchant Center eligibility and feed coverage
  • Clear severity, timing, and recommended action
Sample portal

See what working together looks like.

Open sample portal
Cardinal Work screen for a demo client, showing reviewed next steps and their priority

Demo data shown. Open the sample portal to click through it yourself.

Client access

Cardinal is ready when our work begins.

I handle the setup as part of onboarding. Existing clients can use Client Login to open their portal.